Digital Matters

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Pennsylvania Wine

A digital wine and cheese pairing guide for a collaboration between The Pennsylvania State Winery Association and The Pennsylvania Cheese Guild.

Think It First designed and built a digital wine and cheese pairing guide to add a fun and interactive way for the Pennsylvania State Winery Association, in collaboration with the Pennsylvania Cheese Guild, to help people discover all the great wines and cheeses produced in the state.

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What We Did

  • UI/UX Design
  • Strategy
  • Front End Development
  • WordPress
Wine description
Choose a cheese

Custom illustrations, slick interactions, smooth navigation

After helping PA Wine categorize its wine and cheese pairings, we designed and built an effortless user experience with smart navigation and smooth interactions optimized for both desktop and mobile screens. By design, the user experience feels light and fast, with only minimal clicks needed to get around.

Watercolor illustrations were created in collaboration with designer/illustrator Cait Hess.

Choose a wine
Wine and cheese pairing

Simple content editing and control

Think It First created a simple WordPress installation to manage and edit all parts of the guide including recategorization and adding/removing wines, cheeses, and descriptions.

Wine and cheese pairings
Decorative Image

We just love this – thank you so much for bringing this to life (and so quickly!). We’re all so excited and it’s going to be such a great asset.

Grant Administrators, Pennsylvania Winery Association

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